The Best of 2012 – Phrases, Friends and Facilitators

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(Note: The following information may be disturbing to some readers)

True Confessions: I don’t consider myself a perfume blogger. While I have nothing but the utmost respect for those who are, I’ll tell you straight away that the idea of me being a pefume blogger makes me break out in hives. Why?

Because I’m not a blogger at all.

I am – for better and (likely) for worse – a writer. I’m currently working on a revamp of Quantum Demonology and a translation into Danish for publication. (Otherwise, my sister will kill me if I don’t!) I sometimes still write about whatever grabs my feminist goat hairs on The Termagant Tarleisio. At the back of my mind and in yet another notebook, a QD sequel is bubbling away. So is a story I began because of perfume, the ‘sequel’ of Théophile Gautier’s ‘Clarimonde’ I began when I reviewed House of Cherry Bomb’s ‘Immortal Mine’ for the Clarimonde Project. Instead of celebrating Christmas, I applied myself to submitting a story to an online erotica publisher (who has published me before) as a warm-up exercise for an erotica novel a fellow perfume writer dared me to write after I bellyached loudly over the pathetic ‘Fifty Shades of Gray’, which at this point is in sections, research and sketches in longhand in a notebook. Let’s just say it won’t be for the faint of heart…

Oh. Yes. I also have a quite a few friends who are sweet enough to say… “You should really write a book about perfume…”

Last, but not least, I also…write about perfume. I began back in the day with the absurd idea that I could do that, too – so I thought. Yet even as I thought I reviewed as straightforwardly as I could, I came to discover that the writer overruled the perfume blogger and sometimes, the perfumoholic, too! Maybe that was a good thing?

I dare say it was, for I have received far and away more enthusiasm and encouragement for my perfume writing than anything else I’ve ever written, and at this point in time, I have more followers, more hits (and more notoriety!) than ever before.

Thank you.

But the very idea of just writing reviews also makes me break out in hives. For one, I would be bored out of my mind when so many other aspects of Planet Perfume are so fascinating. For another, words  – even fragrant words – have power. Since the advent of social media, more power than I ever anticipated when I thought out loud this summer on TAG about Planet Perfume, social media and other things worth mulling over since completing vocational training in social media marketing this past spring. I never expected the eminent Andy Tauer would pick it up, but he did. Of all I’ve written on TAG this past year, the two posts I wrote on the topic (here’s the other one) were the most read/shared/retweeted of all. They even prompted further discussion elsewhere in 2012, and I feel a bit guilty that Andy Tauer – one of my own Primeval Forces of Perfume – was one perfumer I didn’t have a chance to review nearly enough. Dear, darling  Andy – we should certainly remedy that in 2013…;-)

2012 was a year that threw my offline life in a bit of a tailspin, and since the beginning of October that tailspin meant that I couldn’t review at all. All the same, it did make it possible for me to rant/vent/think out loud on other aspects of my fragrant life, and now that I’m back in full-on writing mode, I have the backlog from Hades…

Ask any writer – whatever avoidance actions they can take to avoid nailing their posteriors to a chair and letting rip are always justified. We have to do our ‘cat-chasing-its-tail’ routine before facing the inevitable terror of the empty page. This year, I came to discover something truly great– as even the media did elsewhere. More men are writing/blogging/vlogging/thinking about/buying perfume than ever before. Suddenly, it’s dead hip to take an interest in or find a passion for the good stuff, and I’m thrilled to find several other new bloggers whose perspectives I’ve come to appreciate.

I’m very proud to celebrate a friend and fellow blogger who published a very well-received perfume book this year. Kudos and congratulations to Persolaise for the publication of Le Snob: Perfume. I always suspected you’d be trouble! Now, I have proof! 😉

A few new friends and favorites have also snuck upon me unawares, or should I say, found me when I wasn’t looking?

One of them was Aussie national treasure Portia Turbo of AustralianPerfumeJunkies. Portia is so good, she also writes for the Perfume Posse, but this past year of trials and tribulations, Portia and her dazzling self has been a constant source of encouragement, as well as introducing me to a few new lines I otherwise would never know. Bless you, lovely! You do know that in the not-too-unlikely event I make it Down Under, it will never be the same again?

The Goodsmellas – those fabulously fragrant specimens of testosterone – made quite a splash in the media this year, to my own total lack of surprise. The more we can spread the word, the more magnificent males everywhere can waft something infinitely better than Dior/Chanel/Dolce&Gabba Aqua High Sport Intense Extreme BS what-have-yous. Therefore, fellas, your mission, should you choose to accept it… is to save the world from these travesties. There can never be enough testosterone bombs wearing Amouage’s Memoir Man on Planet Earth. Or Devs. Ever.

Other notable blogs that crept up on me and I read voraciously are…The Scented Hound and The Scentrist, with their refreshing, no-nonsense prose. I should be so lucky.

I am, actually, so long as the perfumosphere also contains the writing of Memory of Scent, who has done so much to recalibrate my nose and my prose. He’s so good, I can’t even be envious!

That Devil Thang

This was the year that launched that little item of dubious repute and seriously seismic perfumes known as…The Devilscent Project. What began as a double-dare inspired by my review of Andy Tauer’s Incense Extreme in 2011 became my own personal baby of a project, for which I can never thank my partner-in-crime/fellow instigator and friend Ellen Covey of Olympic Orchids enough, nor the bloggers who chose to participate.

Ladies, you have all of you completely blown me away…

If there were alternate reality awards for PR and promotion –  of the DSP – and indeed several other projects she has curated so flawlessly – then Monica Miller of The Perfume Pharmer would win them all. Her infectious enthusiasm, loyalty, unrelenting support for indie perfumers and perfume writers and the astonishing generosity of heart and soul she pours into everything she does has been a constant inspiration and (tough) example to follow. So far as I’m concerned, that perfume Oscar is already sitting on your mantel, Monica. Now you know!

I’ve already stated in Part One just how supremely proud I am of all my participating perfumers. I’m not one whit less proud of my bloggers, including one surprise who was not only persuaded to participate (not by me), but also (was I ever bowled over!) brought in yet another elevated eminent perfumer, and that was Neil Morris. Chayaruchama – long a supremely respected writer and Eminent Entity on Planet Perfume– joined the DSP to my everlasting wonder and delight. She’s another reason I can’t get back to the US fast enough. We have a dinner date with Destiny, she and I…

Speaking of destiny…I swear, not even my twisted imagination can make this up. Not long after my initial post on the Devilscent Project, I received a comment in my inbox from an unlikely and unexpected source. A reader of QD had suffered through the first thirteen chapters I originally posted on the QD blog, and now, she simply begged me for the rest. I really couldn’t say no. In due course, I recruited her for the project – how could I not after that ego boost? Maggie of Architecture of Perfume gave her unique spins on both the project and the perfumes and is a highly talented perfumer in her own right at Lalun Naturals. The Oxford Concise Dictionary has a word for such occurrences. Serendipity!

But my dyed-in-the-juice friends made several huge splashes of their own. When my Scent Twin Suzanne of The Perfume Journal asked to do a DSP post on her site, I was far too flattered to refuse. Lucy of Indieperfumes did what Lucy so excels at – delved so deeply and beautifully into my story, making it something marvelous not even its creator could have guessed.

The amazing Jen of This Blog Really Stinks and the stellar Nat of Another Perfume Blog rose magnificently to the challenges of the Devilscent Project. Since I wrote it, I had some (vague) idea of what to expect – but even in my isolated eyrie on the wrong side of the Atlantic, I detected the aftershocks of seismic perfume ripples on their behalf. I dare say neither of them are quite what they were before they began. Maybe that’s a good thing?

In the brief I sent out to both perfumers and bloggers, the supreme commandment was this: Have fun!  Fun with the brief, with the concept, with the perfumes, perhaps even with the reviews themselves – the style, the form, the inspirations – and just follow those fragrant Devils and see where they take you. So darling Donna of Perfume Smellin’ Things did just that. She used the brief as the starting point for her own perfumed story in parts One and Two (which was my secret hope all along), and if I don’t know what happens next in her diabolical tale, I don’t know what I’ll do!

Meanwhile, these heretical elixirs of blackest Alchymie certainly inspired some of the best perfume writing I’ve ever done. My personal favorite reviews of the DSP, where I just followed those Devils…are The Four Devils of My Undoing, of Olympic Orchids Dev no. 1-4, Midnight Places, of Neil Morris’ Midnight at the Crossroads Café, and Sweet Damnation, of House of Cherry Bomb’s Dev.

Find all the DSP reviews here.

Inspiration can be a terrible or terrifically perilous thing. A Dialogue in Definition, of Amouage Beloved, and A Dance Through a Heart, of Serge Lutens’ Santal Majuscule, literally wrote themselves. That doesn’t happen often, but when it does, it provides the very raison d’etre for Why I Write, besides the obvious. (I suck at everything else!)

Here’s an example of what I’m up against in my offline life. My insignificant spot on the European mainland is in the Perfume Empty Quarter, which is to say, everything they sell at Macy’s they also sell here, but that’s about as exclusif as it gets.

Since last year, one colleague who went over to the dark side of the Perfume Force is now on her second bottle of Etat Libre d’Orange’s Jasmin et Cigarettes (and boyfriend no 3). Another acolyte, also from last year, is working her way through acquiring as many bell jars as she can stand, over the increasingly meek protests of her husband. They would be meek when you’re up against the power of El Attarine…

A dreary Wednesday during a lunch break, I tried to convert/contaminate the colleagues I’d overlooked before.

“Me,” said one tough-as-nails young lady after sniffing her way through assorted classic Guerlains, the more benign Serge Lutens, and a Neil Morris creation I happen to love above all reason, “I don’t care about perfume. Paris Hilton is good enough for me, and I’ve had no complaints so far…”

You see what I’m up against here? Not only did my boss proclaim the glories of Robert Piguet Bandit parfum as ‘not safe for work’ (he might have a point there), but Paris Hilton????

As Charlie Brown would say… “Good grief!”

So the importance of finding likeminded souls can never be underestimated. One commenter on TAG broke my heart this year when she described a visit to Paris and greatly anticipated her grand initiation into that Holy of Holies, the Parfums Serge Lutens boutique at the Palais Royal – only to find it closed. She was flying back to South Africa the next day. It broke her heart. And mine when I found out. I gathered up a Red Cross package of different (actually, a crash course in indie/niche) wonders pronto and sent them off to the Western Cape. Of such things are true friendships made!

When everything in your personal offline life is up in the air and subject to seismic disasters on a far-too-frequent basis, when you yourself are in the process of redefining your own life from scratch and deciding never to settle for less than your dream ever again, people who inspire you, encourage you and give you the guts to perservere or bust, darn it! –  are worth their weight in rubies, emeralds, pink diamonds and vintage Cabochard parfum. I was so incredibly lucky this year to meet two epically spectacular inspirations.

Not long after my beloved grandmother died this past winter, that great Remover of Obstacles, Ganesha (one of my favorite gods) took pity and sent me… a friend.

She’s nothing in the slightest like my grandmother (except in common sense), but although we met through perfume (hers) and words (mine), over the course of this year, I’ve had to wonder – how did ever I manage without the utterly wonderful, vivacious Neela Vermeire in my life? Our first phone conversation was almost three hours of champagne for the brain – a lot of it shared laughter, bawdy jokes, and an instant connection. We’ve had many of those l-o-n-g conversations since – about life, love, literature, art, music, architecture, perfume, history, people, and everything that makes life truly worth living. We’re very different women who live vastly different lives, but nevertheless – when the going got rough as it sometimes did, the virtual scaffolding we’ve given each other at different times and the inspiration she gives me to follow my dream has meant and still means – only everything.

Likewise, another great inspirational story – indeed, she’s the perfect embodiment herself – came through perfume. After I reviewed Vero Kern’s brand-new and spectacular Mito, I received an email so beautiful, I wanted to frame it. And read it whenever I felt blue. I’m out to find that perfect frame tomorrow…Vero has been incredibly encouraging, supportive and endlessly inspirational – always when I needed that extra little nudge to remind me to ‘Keep on keeping on’. I’m going for it, Vero, also thanks to your shining example!

Two women took that great leap of faith in spite of it all and followed their dream. If they can do it, then so can I!

Yet the dream of taking that fatal plunge and deciding that 2013 will be the Year Of Kicking Max A** (and all hail the August Personage who gave me that title!) would never have happened without those who make it possible – and make it possible for this particular starving artist to sniff marvels I would otherwise neither be able to afford nor acquire. For that and for laughter, virtual hugs and fervent discussions about perfume…I would personally like to thank that brother-from-another-mother, Carlos J. Powell and also the collective membership of the Facebook group Peace Love Perfume. As I use Facebook not just as a personal bulletin board but also as a tool to market myself as a writer, I have to be a bit careful of what goes up on my wall. Therefore, if any location on Facebook sees yours truly in all my real life less-than-Epic splendor, it would be here, among the family I would choose for myself if I could. As indeed I have.

Last, but never, ever least – thanks to all the perfume fairies whose astonishing generosity and friendship have made these words possible. You know who you are. I’d send gold bullion if I could, but since I can’t, I’ll send you my words – and pray you find the sincere, 24K gold bullion intentions behind them!

Stay tuned for part Three – Worn and Adored!

26 thoughts on “The Best of 2012 – Phrases, Friends and Facilitators

  1. Sheila, I identify with you saying you are a writer, not a blogger. I fought the idea of blogging for a long time because I feared I was not interesting enough to blog. Then I realised that it was actually just writing, and I love writing.

    Still, every time I think of writing about a fragrance, I freeze because there are so many who I believe do it better than I ever could. Maybe one day I’ll draw the courage. Until then I’ll write about whatever comes to mind, and hopefully those who stumble upon my blog will enjoy it.

    1. Thank you so much for your comment, James! Here’s a factoid for you: Once upon a time back in the day when I first began reading perfume blogs, I was so intimidated, I didn’t even dare to comment! 😉 I was too bowled over by discovering that perfume was something you could write about! That was then and this is now, and we’ve learned a bit since then, you and I! As for just writing what comes to mind – my friend, that’s how I got started. So beware! 🙂

      1. Thanks for the warning 😉 I was looking over my WordPress stats from the past year and I averaged roughly a post a month. I hope to post at least that often in the coming year, if not more. I have several ideas that I am working on right now, so I hope to get off to a good start in the new year.

  2. I’ll second what Portia said. You’re a remarkable writer, an incredible woman all-around, and a beautiful friend. Following your Devilscent project has been pure fun … speaking of which, erotica!! Sheila, you’d be genius at writing that. Please let me know if your story gets published!

    1. Thank you so much, Suzanne! Ah, that erotica thang…yes, well – a birdie sang in my ear this was something I should do. When my esteemed sister (to be published in 2013) chimed in and said I wrote about sex much better than she did, I thought, well…you don’t want to know! 😉 I’ll keep you posted, sweet – no worries!

    1. Amy – I’m so glad to know YOU, too! And considering that I’m hoping to land not too far away from your general vicinity over the next year or so – meeting up might not be so impossible as you think! For real! :-*

    1. Thank you so much for your comment, Caro! Isn’t it true that we tend to gravitate towards those who reflect back the selves we aspire to be? Of course, this means that YOU are a friend, too! 😉

  3. Dear Tarleisio, I feel I’ve been remiss in my online presence this past year but it couldn’t be helped. Not only didn’t I write much, I didn’t read much (very, very little) – therefore I feel like I lost touch with all my favourite bloggers.
    I am very glad to see you had a successful year and if you write an erotica novel, I’d love to read it.
    Just thinking of 50 shades gives me the creeps and I haven’t even read it (but I got enough impressions from people who did).
    I wish you a successful (especially in publishing) year and look forward to the next one where I firmly believe I will be a good perumista world participant. 🙂

  4. Sheila – In the past couple of weeks I have been struggling enough energy to get a posting on my site. I think all writers/bloggers go through dry spells. Then I read your posting and your kind words…does this make you my muse for 2013? I already feel like I have a little more spring in my step. Happy New Year my dear. Keep on doing what you do oh so well! xoxoxxox Steve

    1. Dear Steve, I would consider it the ultimate compliment if I became your muse! Go ahead…make MY day! 😉 So glad to have found you, I do hereby solemnly swear on my Serges I shall indeed keep on doing what I do, and wish you the happiest and most fragrant of New Years, too! xoxoxo

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